overhead meeting Rocket Fuel logo back to home page  
  • How We Work
    • Overview
    • Our Process
    • Benefits
      • For Agencies
      • For Advertisers
      • For Publishers
      • For Ad Networks
    • Brands We Work With
    • Media Kit
    • Ad Guidelines
    • Brand Safety
  • Our Technology
    • Overview
    • Solutions
      • Demand-Side Platform
      • Audience Booster
      • ReTargeting Booster
      • Search Booster
      • Vertical Market: Fashion Booster
    • Frequently Asked Questions
  • Case Studies
    • Lord & Taylor
    • Monterey Bay Aquarium
    • Skin Care & Beauty
    • Automotive
    • Telecommunications
    • Personal Computers
    • Consumer Electronics
    • Video Games
    • Women's Fitness
  • About Us
    • Overview
    • Management
    • Board of Directors
    • Advisors
    • Investors
    • Download Literature
    • Careers
  • Press Center
    • In the News
    • Press Releases
    • Events
    • Download Literature
  • Contact Us
    • Offices
    • Driving Directions
    • Request Information
We optimize even when you’re sleeping. Now that’s a cool way to get out of spreadsheet hell and into heavenly praise.

Rocket Fuel helps agencies become smarter, faster

Deliver great results
In our first quarter in business, Rocket Fuel was already beating established players to come out at the top of the class on major advertisers' campaigns. We can deliver great audiences on premium web sites, and optimize to your KPIs. What are you waiting for?

audience icon Key Benefit: Optimize to your KPI

Leverage new technology
Rocket Fuel's new platform is built from scratch, leveraging 50+ years of team knowledge in how to build new systems, open source and cloud computing technologies. Other networks are burdened with platforms that are out-of-date and not built to solve today's ad serving problems. Rocket Fuel is already integrated with the exchanges that matter so we can effectively address the entire Internet.

audience icon Key Benefit: Go from narrow targeting to mass reach automatically

Find the best audiences
The best audience is the one that engages with your brand, product and marketing the most deeply. Whether you care about lifting brand metrics, driving shopping basket size, or just want to sell your stuff, the best audience is the one that is most likely to react, respond and turn on to your messages. Rocket Fuel starts with your best guess about your audience, but then uses its technology to go deeper and move from guessing to knowing.

audience icon Key Benefit: Better Results

Become smart for your client
Every act of marketing begins with exploration and moves towards driving sales. In that process Rocket Fuel's team is learning everything we can about your audience and what is working for them. We share that knowledge with you – so you can make all of your client's marketing budget work smarter.

audience icon Key Benefit: Insightful Analytics

Do less grunt work
Rocket Fuel automates all the manual spreadsheet management that wastes far too much people time in today's advertising campaigns. Our system automatically figures out what sites work best, and moves your ads there on the fly. Plus, we automate testing new sites, as well as new kinds of data and targeting.

audience icon Key Benefit: Automated Testing and Site Selection

Get campaign feedback instantly
The Rocket Fuel platform was built from the ground up with marketer's needs in mind. Forget those old networks that turn around results in days or even weeks. Rocket Fuel delivers results in minutes.

audience icon Key Benefit: Rapid Learning

Increase conversion rates
By finding the best audiences and automating testing new sites/data/audiences we can drive your campaigns to better conversion rates. At Rocket Fuel continuous learning isn't about human optimizers trying to keep track of notebooks, white boards and spreadsheets full of best practices. Instead we learn something once and then automate it forever after. We've built our system to get better all the time.

audience icon Key Benefit: Continuous Performance Improvement

Win back lost customers
People are visiting your client's web site all the time, and then leaving without doing what you want – whether it's filling out a form, signing up for an e-mail, or making a purchase. Don't just abandon those customers – reach out to them with strong offers to come back and seal the deal. Rocket Fuel can help you do this by finding these prospects wherever they are on the Web.

audience icon Key Benefit: Sophisticated Retargeting

back to top^

woman in front of computer smiling
  Get Started
Yes, I'd like to know more about how my campaigns can run better on Rocket Fuel.

  What would you like to achieve online?